Racing-Puma.co.uk

Racing-Puma.co.uk are a UK based classic car owners club who pride themselves on their online presence and connection with enthusiasts.

Racing-Puma.co.uk came to us with the desire to create video's of both cars of importance and events they attend to share within their private members-only group.

Unlike many clients at NIFTYhaus, Racing-Puma.co.uk were not looking to increase their exposure in the traditional sense. Instead they were looking to further their connection with their existing group members. As the classic car club in question deals with a car of limited production quantity with only circa 200 Ford Racing Puma' s left in existence, their members only group is nearly at full capacity. Therefore, we formulated a plan to keep members in the loop with the groups activities by posting show coverage, updates and interesting cars to keep engagement at a high and stimulate conversation within the group.